2017

31 to 36 of 107

11OCT 2017
Teaching
Inspiring and interesting field trip of the Chair to Iphofen
Following a nice tradition, Prof. Voigt and the entire team of the Chair of Industrial Management visited the beautiful Franconia countryside at 28 September 2017. This year, we visited the vineyard Emmerich in Iphofen and got familiarized with the special characteristics of vineyard cultivation by family Emmerich and their expert guidance. Afterwards, our walking tour […]
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11OCT 2017
Industry Relations
Successful “Corporate Crowdfunding” workshop
The “Corporate Crowdfunding Day”, hosted by our Chair, took place for the third time in a row. This workshop is dedicated to the development of corporate crowdfunding as a mechanism for innovation management in companies. Prof. Voigt welcomed ten company representatives (e.g. Datev, Lufthansa, Siemens, Vaillant, and Table of Visions), who discussed the different application […]
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10OCT 2017
Teaching
Application phase for course “Industrial Management in Practice” has started
You are interested in working on practical relevant issues and transfer boring theory into exciting practice!? Both is addressed in the Course “Industrial Management in Practice” that is offered by Prof. Voigt from the Chair of Industrial Management and the partners Unity AG, Fath GmbH, and Sumitomo. The application phase for the upcoming winter term […]
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06OCT 2017
Industry Relations
Prof. Voigt held keynote on creativity at Sparkasse “UnternehmerLunch”
On September 26, Prof. Voigt held the keynote about creativity as a source of competitive advantage at “UnternehmerLunch”, an event for corporate clients hosted by Sparkasse Nürnberg. Roland Burgis, board member of Sparkasse Nürnberg, introduced the event and presented creative new services offered by Sparkasse. Afterwards, Prof. Voigt talked about the role of creativity for […]
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02OCT 2017
Research
European Management Journal Paper Free Download
By courtesy of Elsevier, we are happy that our European Management Journal (EMJ) article “Framing social media communication: Investigating the effects of brand post appeals on user interaction” is freely accessible until November 17, 2017. The article is concerned with the increasing importance of social media in the context of marketing communications. Timm Wagner, Christian Baccarella and […]By courtesy of Elsevier, we are happy that our European Management Journal (EMJ) article “Framing social media communication: Investigating the effects of brand post appeals on user interaction” is freely accessible until November 17, 2017. The article is concerned with the increasing importance of social media in the context of marketing communications. Timm Wagner, Christian Baccarella and […]
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13SEP 2017
International
Paper presented at the CINet conference 2017 in Potsdam
From September 11-12, Tobias Eismann and Martin Meinel represented the Chair of Industrial Management at the 18th International CINet Conference that was hosted by Prof. Dr. Katharina Hölzle and her team from University of Potsdam. Together with our co-author Sebastian Fixson from Babson College (Boston), we presented a paper on “The Impact of Design Thinking […]
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