Paper presented at the CINet conference 2017 in Potsdam

From September 11-12, Tobias Eismann and Martin Meinel represented the Chair of Industrial Management at the 18th International CINet Conference that was hosted by Prof. Dr. Katharina Hölzle and her team from University of Potsdam. Together with our co-author Sebastian Fixson from Babson College (Boston), we presented a paper on “The Impact of Design Thinking on Creative Idea Generation”. The paper that was also co-authored by Dr. Christian Baccarella and Prof. Dr. Kai-Ingo Voigt attracted much interest and led to fruitful discussions among the innovation community. After the conference, we were invited on a short tour through the School of Design Thinking (d.school) at Hasso-Plattner-Institut (HPI) in Potsdam. We give sincere thanks to the organizing team of the conference and look forward to next year’s conference in Dublin, Ireland.