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Dr. Lukas Maier

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Dr. Lukas Maier

Dr. Lukas Maier

Dr. Lukas Maier
Assistant Professor

WU Vienna
Institute for Marketing Management

Lange Gasse 20
90403 Nürnberg
Germany
  • Email: lukas.maier@fau.de
  • Website: https://www.wu.ac.at/en/mm/team/maier/
  • LinkedIn: Page of Lukas Maier

Doctoral Thesis

A Consumer Perspective on Open Innovation


Research Output

Journal Articles

2022

  • Maier L., Baccarella C., Wagner TF., Meinel M., Eismann T., Voigt KI.:
    Saw the office, want the job: The effect of creative workspace design on organizational attractiveness
    In: Journal of Environmental Psychology (2022)
    ISSN: 0272-4944

2021

  • Baccarella C., Maier L., Meinel M., Wagner T., Voigt KI.:
    The Effect of Organizational Support for Creativity on Innovation and Market Performance: The Moderating Role of Market Dynamism
    In: Journal of Manufacturing Technology Management forthcoming (2021)
    ISSN: 1741-038X
  • Baccarella C., Maier L., Voigt KI.:
    How consumption-supportive packaging functionality influences consumers’ purchase intentions: the mediating role of perceived product meaningfulness
    In: European Journal of Marketing (2021)
    ISSN: 0309-0566
    DOI: 10.1108/EJM-10-2019-0799
  • Eismann T., Pakos O., Rücker M., Meinel M., Maier L., Voigt KI.:
    Understanding the Mechanisms of Activity-based Workspaces: A Case Study
    In: Environment and Behavior (2021)
    ISSN: 0013-9165
    DOI: 10.1177/00139165211008240
  • Maier L., Baccarella C., Block J., Wagner T., Voigt KI.:
    The Legitimization Effect of Crowdfunding Success: A Consumer Perspective
    In: Entrepreneurship Theory and Practice forthcoming (2021)
    ISSN: 1042-2587

2020

  • Baccarella C., Wagner T., Scheiner C., Maier L., Voigt KI.:
    Investigating consumer acceptance of autonomous technologies: the case of self-driving automobiles
    In: European Journal of Innovation Management (2020)
    ISSN: 1460-1060
    DOI: 10.1108/EJIM-09-2019-0245

2019

  • Baccarella C., Maier L., Eibl S., Voigt KI.:
    Every Picture Tells a Story - Exploring Personal Branding Communication Activities on Social Media
    In: Lecture Notes in Computer Science 11579 (2019), p. 22-33
    ISSN: 0302-9743

2017

  • Meinel M., Maier L., Wagner T., Voigt KI.:
    Designing Creativity-Enhancing Workspaces: A Critical Look at Empirical Evidence
    In: Journal of Technology and Innovation Management 1 (2017), p. 1 - 12
    ISSN: 2511-8714
    URL: https://docs.wixstatic.com/ugd/05c776_c353a0357d7f458185d5a83eb76ef072.pdf

Conference Contributions

2022

  • Baccarella C., Maier L., Voigt KI., Gerhard D.:
    You Must Be Joking! How Humor in Business Pitches Influences Young Ventures’ Pitching Success
    Academy of Management (AOM) Conference (Seattle, USA, 5. August 2022 - 9. August 2022)
  • Friedrich L., Maier L., Voigt KI.:
    How to Increase Consumer Donation Behavior? A Literature Review and Comprehensive Framework
    Academy of Management (AOM) Conference (Seattle, 5. August 2022 - 9. August 2022)
  • Friedrich L., Maier L., Voigt KI.:
    How to Increase Consumer Donation Behavior? A Literature Review and Comprehensive Framework
    European Academy of Management (EURAM) Conference (Winterthur, 15. June 2022 - 17. June 2022)
  • Mackintosh LA., Maier L., Voigt KI.:
    Profiting from Non-Profits? ​When and How Collaborating with NPOs in New Product Development Increases Consumer Preferences for Sustainable Products ​
    Continuous Innovation Network (CINet) Conference (Pisa (Italy), 11. September 2022 - 13. September 2022)
  • Maier L., Palcu J., Schreier M., Baccarella C., Voigt KI.:
    How Breaking Record Frames Influence Sustainable Consumer Behavior: Evidence from Two Randomized Field Experiments
    Behavioral Insights into Business for Social Good (BIBSG) Conference (Vancouver, Canada, 23. June 2022 - 25. June 2022)

2021

  • Maier L.:
    For it is in Giving that We Receive: How and When a Firm’s Open Source Philosophy is Attractive for Consumers
    DRUID Conference (Copenhagen (Denmark), 11. October 2021 - 13. October 2021)
  • Maier L.:
    For it is in Giving that We Receive: How and When a Firm’s Open Source Philosophy is Attractive for Consumers
    World Open Innovation Conference (WOIC) (, 9. December 2021 - 10. December 2021)
  • Maier L., Schreier M., Baccarella C., Voigt KI.:
    University Knowledge Inside: How and When University-Industry Collaborations Make New Products More Attractive to Consumers
    Open and User Innovation (OUI) Conference (Online, 21. June 2021 - 22. June 2021)
  • Maier L., Schreier M., Baccarella C., Voigt KI.:
    University Knowledge Inside: How and When University-Industry Collaborations Make New Products More Attractive to Consumers
    Innovation and Product Development Management Conference (IPDMC) (digital, 6. June 2021 - 8. June 2021)
  • Rücker M., Maier L., Pakos O., Windschiegl S., Voigt KI.:
    Working in the Office or Working from Home: Where are Employees most Creative?
    Continuous Innovation Network (CINet) Conference (Gothenburg | Virtual Conference, 13. September 2021 - 15. September 2021)

2020

  • Eismann T., Pakos O., Rücker M., Meinel M., Maier L., Voigt KI.:
    Understanding the Mechanisms of Activity-based Workspaces: A Case Study
    Just and Smart Transitions: New Deals, Markets and Governance | Jubilee Conference on the occasion of 30 years of re-establishment of the faculty within the University (Sofia | Virtual conference, 23. November 2020 - 24. November 2020)
  • Maier L.:
    Open Innovation Sells! Setting an Open Innovation Research Agenda from a Consumer Perspective
    World Open Innovation Conference (WOIC) (Berkley, California, 10. December 2020 - 12. December 2020)
  • Maier L., Baccarella C., Voigt KI.:
    Many Hands Make New Design? Exploring Consumers' Design Newness Perceptions of Crowdsourced Products
    Academy of Management (AOM) Annual Meeting (Vancouver (digital), 8. August 2020 - 11. August 2020)

2019

  • Baccarella C., Maier L., Eibl S., Voigt KI.:
    Every picture tells a story - exploring personal branding communication activities on social media
    11th International Conference on Social Computing and Social Media, SCSM 2019, held as part of the 21st International Conference on Human-Computer Interaction, HCI International 2019 (Orlando, FL, 26. July 2019 - 31. July 2019)
    In: Gabriele Meiselwitz (ed.): Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) 2019
    DOI: 10.1007/978-3-030-21905-5_2
  • Baccarella C., Maier L., Himmelreich AL., Voigt KI.:
    Do Fine Feathers Make Fine Birds? Examining the Role of a Product’s Packaging Functionality on Consumer Behavior
    Academy of Marketing Annual Conference (Vancouver, 29. May 2019 - 31. May 2019)
  • Baccarella C., Maier L., Himmelreich AL., Voigt KI.:
    Do Fine Feathers Make Fine Birds? Examining the Role of a Product’s Packaging Functionality on Consumer Behavior
    European Academy of Management (EURAM) Conference (Lisbon, 26. June 2019 - 28. June 2019)
  • Baccarella C., Maier L., Voigt KI.:
    Do Consumers Value When Companies Collaborate with Universities? Exploring the Innovation Effect of University-Industry-Collaboration
    18th Open and User Innovation Conference (Utrecht, 8. July 2019 - 10. July 2019)
  • Baccarella C., Maier L., Voigt KI.:
    Do Fine Feathers Make Fine Birds? Examining the Role of Packaging Functionality on Consumer Behavior
    Academy of Management (AOM) Annual Meeting (Boston, MA, 9. August 2019 - 13. August 2019)
  • Eismann T., Meinel M., Baccarella C., Fixson SK., Maier L., Voigt KI.:
    Creativity in Teams: The Role and Interplay of Trust and Shared Mental Models
    Innovation and Product Development Management Conference (IPDMC) (Leicester, UK, 9. June 2019 - 11. June 2019)
  • Eismann T., Pakos O., Rücker M., Meinel M., Maier L., Voigt KI.:
    Understanding the Mechanisms of Activity-based Workspaces: A Case Study
    Continuous Innovation Network (CINet) Conference (Odense, 8. September 2019 - 10. September 2019)
  • Eismann T., Pakos O., Rücker M., Meinel M., Maier L., Voigt KI.:
    Understanding the Mechanisms of Activity-based Workspaces: A Case Study
    International Society for Professional Innovation Management (ISPIM) Conference (Florence, 16. June 2019 - 19. June 2019)
  • Maier L., Baccarella C., Wagner T., Block J., Voigt KI.:
    The Branding Effect of Crowdfunding: Exploring Consumers' Perceptions of Young Ventures Offering Crowdfunded Innovations
    Annual Interdisciplinary Conference on Entrepreneurship and Innovation (G-Forum ) (Vienna, 25. September 2019 - 27. September 2019)
  • Maier L., Baccarella C., Wagner T., Voigt KI.:
    The Marketing Effect of Crowdfunding: Exploring Consumers’ Perceptions of Startups Offering Crowdfunded Innovations
    18th Open and User Innovation Conference (Utrecht, 8. July 2019 - 10. July 2019)

2018

  • Jovanovic T., Meinel M., Schwarz J., Voigt KI., Maier L.:
    Establishing an Innovation Culture Through Design Thinking: A Case Study Through the Lens of Organizational Change
    Annual Interdisciplinary Conference on Entrepreneurship and Innovation (G-Forum) (Stuttgart, 11. October 2018 - 12. October 2018)
  • Maier L., Meinel M., Wagner T., Eismann T., Baccarella C., Voigt KI.:
    Creative Workspaces and Organizational Attractiveness: The Role of Creative Climate
    Continuous Innovation Network (CINet) Conference (Dublin, 9. September 2018 - 11. September 2018)
  • Maier L., Meinel M., Wagner T., Eismann T., Baccarella C., Voigt KI.:
    Mastering Digital Transformation: Attracting Digital Talents through Workspace Design
    Wissenschaftliche Tagung der Erich-Gutenberg-Arbeitsgemeinschaft (EGA) (Cologne, 7. June 2018 - 7. June 2018)
  • Maier L., Meinel M., Wagner T., Eismann T., Voigt KI.:
    Attracting Creative Talents Through Workspace Design
    International Society for Professional Innovation Management (ISPIM) Conference (Stockholm, 17. June 2018 - 20. June 2018)
  • Maier L., Meinel M., Wagner T., Eismann T., Voigt KI.:
    Winning the War for Creative Talents: How Office Design Influences Organizational Attractiveness
    International Human Resource Management (IHRM) Conference (Madrid, 13. June 2018 - 15. June 2018)
  • Veile J., Meinhardt R., Maier L., Müller J., Voigt KI.:
    (Un)leashing the Entrepreneurial Spirit? Empirical Evidence on Corporate Spin-Offs' Entrepreneurial Orientation
    Babson College Entrepreneurship Research Conference (BCERC) (Waterford, 6. June 2018 - 9. June 2018)

2017

  • Maier L., Meinel M., Wagner T., Voigt KI.:
    Workspace Design and Its Influence on Creativity in Organizations: A Systematic Review of the Literature
    Annual Interdisciplinary Conference on Entrepreneurship and Innovation (G-Forum) (Wuppertal, 4. October 2017 - 6. October 2017)
  • Müller J., Maier L., Veile J., Voigt KI.:
    Cooperation Strategies among SMEs for Implementing Industry 4.0
    HICL (Hamburg International Conference on Logistics) (Hamburg, 12. October 2017 - 13. October 2017)
  • Müller J., Veile J., Maier L., Voigt KI.:
    Potentiale und Herausforderungen für die Einführung von Arbeit 4.0 in KMU – Ein Branchenvergleich
    Fachkonferenz "Digitalisierung und Industrie 4.0 - Wie verändert sich unsere Arbeitswelt?", Ministerium für Wirtschaft, Arbeit und Wohnungsbau Baden-Württemberg (Stuttgart, 4. October 2017 - 4. October 2017)

Book Chapters

2018

  • Voigt KI., Müller J., Veile J., Maier L.:
    Logistik 4.0
    In: Corsten, H., Gössinger, R., Spengler T. (ed.): Handbuch Produktions- und Logistikmanagement in Wertschöpfungsnetzwerken, 2018, p. 1304-1322
    ISBN: 978-3-11-047380-3

2017

  • Müller J., Maier L., Veile J., Voigt KI.:
    Cooperation Strategies among SMEs for Implementing Industry 4.0
    In: Kersten, W., Blecker, T., Ringle, C.M. (ed.): Innovations and Strategies for Logistics and Supply Chains, 2017 (Innovations and Strategies for Logistics and Supply Chains)

 

Chair of Industrial Management
Friedrich-Alexander-Universität Erlangen-Nürnberg

Lange Gasse 20
90403 Nürnberg
Germany
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