Navigation

Dr. Christian Baccarella

Responsibilities & Research Areas

Responsibilities

  • Course “Forschungsseminar” (Master)
  • Course “Finanzierungsmanagement von Startup-Unternehmen” (Master)
  • Course “Innovation” (Bachelor)

Research Areas

  • Innovation Marketing
  • Social Media
  • Open Innovation and Crowdfunding
  • Organizational Creativity and Design Thinking
  • Business Model Innovation

Curriculum Vitae

Work Experience

Since 2015 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

Habilitand & Akademischer Rat a. Z. | Chair of Industrial Management

2010-2015 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

Research and Teaching Associate | Chair of Industrial Management

2009 Fraunhofer Institute for Integrated Circuits IIS

Research Assistant

2008-2009 adidas AG

Intern | Fashion Group Y-3 Footwear

2007-2008 Siemens AG

Working Student | Marketing Communications (Industry Sector)

2007 Siemens Business Communication Systems Ltd.

Intern | Marketing Communications (Shanghai, China)

2005 Härter Asia Ltd.

Intern | Market Research (Hong Kong, China)

Education

 2010-2014 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

PhD Candidate (Dr. rer. pol.) | Chair of Industrial Management

Thesis: “The perception and presentation of information in technology-related selection processes”

 2003-2009 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
Diplom-Kaufmann in Business Administration
 2006-2007 University of Hull

B.A. in Marketing (first class honours)

Research Output

2019

2018

2017

2016

2015

2014

2011

2010

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2018

2013