Dr. Christian Baccarella

Responsibilities & Research Areas

Responsibilities

  • Course “Forschungsseminar” (Master)
  • Course “Finanzierungsmanagement von Startup-Unternehmen” (Master)

Research Areas

  • Innovation Marketing
  • Social Media
  • Open Innovation and Crowdfunding
  • Organizational Creativity
  • Business Model Innovation

Curriculum Vitae

Work Experience

Since 2015 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

Habilitant & Akademischer Rat a. Z. | Chair of Industrial Management

2010-2015 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

Research and Teaching Associate | Chair of Industrial Management

2009 Fraunhofer Institute for Integrated Circuits IIS

Research Assistant

2008-2009 adidas AG

Intern | Fashion Group Y-3 Footwear

2007-2008 Siemens AG

Working Student | Marketing Communications (Industry Sector)

2007 Siemens Business Communication Systems Ltd.

Intern | Marketing Communications (Shanghai, China)

2005 Härter Asia Ltd.

Intern | Market Research (Hong Kong, China)

Education

 2010-2014 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)

PhD Candidate (Dr. rer. pol.) | Chair of Industrial Management

Thesis: “The perception and presentation of information in technology-related selection processes”

 2003-2009 Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
Diplom-Kaufmann in Business Administration
 2006-2007 University of Hull

B.A. in Marketing (first class honours)

Research Output

2017

2016

2015

2014

2011

2010

2017

2016

2015

2014

2013

2012

2011

2010

2013