Exploring MAN’s strategic development: Insights into a commercial vehicle manufacturer

Symbolic picture for the article. The link opens the image in a large view.

On May 15th, Prof. Kai-Ingo Voigt and Viktoria Leutheuser were delighted to welcome Patrick Pröschel as a guest speaker in the Industrial Management lecture. In his position as project manager for global production networks at MAN, he provided the students with many information about the commercial vehicle manufacturer.

Alongside exciting insights into MAN as a company, the emphasis was on their strategic development. In particular, the three pillars of decarbonization, automation and digitalization are important future factors for the company. The plant in Nuremberg, which is a pioneer in digital production, is particularly important in this context.

During the subsequent discussion, the students had the opportunity to ask Patrick questions. The entire Chair of Industrial Management thanks Patrick and MAN for delivering this captivating guest lecture!