A great start to our Summer Seminar with Dr. Roland Busch, President and CEO of Siemens AG!

Today, on April 22, 2026, Prof. Dr. Kai-Ingo Voigt kicked off the latest edition of our Master Seminar “Strategies of Technology-Based Industry Firms” together with Dr. Roland Busch, President and CEO of Siemens AG.

For the twelfth time in a row, we are bringing together academic insight and managerial practice to explore key challenges and opportunities in technology-based industries. With twelve students from our Master programs “Master of Management” and “Master of Industrial Engineering”, we are excited to start another semester of in-depth analysis, critical discussion, and forward-looking perspectives.

Under the supervision of Felix Schäfer, our students are ready to develop insightful and thought-provoking presentations throughout the seminar sessions at FAU WiSo.

Here’s to a semester full of learning, curiosity, and inspiring exchange at the intersection of strategy, technology, and industry!