Exploring the use of NFTs at Blockchain Kaigi 2024 in Zurich
This year’s Blockchain Kaigi conference was held in Zurich for the first time – an opportunity we did not want to miss. Hosted at the prestigious University of Zurich, the conference brought together researchers and practitioners from various fields to share and discuss the latest advancements in blockchain technology. At the conference, we presented our recent empirical research on consumer adoption of NFTs, offering new insights into the factors that drive their value to users. In an innovative research design utilizing fuzzy-set qualitative comparative analysis, Prof. Kai-Ingo Voigt and Michael Mertel identified the key configurations of NFT owners and what drives their decision to adopt the technology.
We extend our sincere gratitude to Prof. Claudio Thessone and his team at the UZH Blockchain Center for their warm hospitality and outstanding organization. It was a fantastic conference with valuable in-depth insights into the highly dynamic field of blockchain