From Nuremberg to Alcalá – successful guest lecture with students from the Universidad de Alcalá

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Once again, Prof. Dr. Kai-Ingo Voigt, Dr. Christian Baccarella and Lukas Maier took up the invitation of the tradition-rich Universidad de Alcalá, nearby Madrid. During the last three weeks, they digitally gave the lecture “Technology and Innovation Management” to students of the international MBA program.

The team discussed recent topics regarding innovations and new digital technologies. More particularly, the participants themselves analyzed promising new digital technologies and presented some great examples of innovative business models.

We thank the Universidad de Alcalá for the possibility to be part of the MBA program! Moreover, we are already looking forward to giving the lecture in person again at the beautiful Universidad de Alcalá!