Making “Bayern Innovativ” – Guest Lecture by Dr. Tanja Jovanović

As part of our Speaker Series on Digitalization, the Chair of Industrial Management had the pleasure to welcome our very own alumna Dr. Tanja Jovanović, Project Manager Technology at Bayern Innovativ, for a guest lecture. Supported by the Bavarian Ministry of Economics, Bayern Innovativ acts as knowledge manager, idea generator and catalyst especially for small and medium-sized enterprises.

Dr. Tanja Jovanović provided hands-on insights into the way Bayern Innovativ helps companies to cope with digitalization by providing a strong innovation network, supporting technology and knowledge transfer, and by offering marketing, funding and innovation services. She complemented her speech with real-life examples from her daily business. Even some of our former colleagues were attracted by her guest lecture and came to participate.

Thank you, Tanja, for your exiting insights and for answering all our questions in a fruitful discussion! Prof. Voigt and the whole team are looking forward to welcoming you at the university again!