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Great presentation on digitization in technology and innovation management by Dr. Roland Busch (CTO at Siemens AG)

Professor Voigt and his team had the honor and pleasure to welcome Dr. Roland Busch – Chief Technology Officer (CTO) and board member of the Siemens AG. Dr. Busch shared interesting insights on how digitization shapes Siemens’ strategy and business model. The whole auditorium listened fascinated to Dr. Busch’s presentation. Rounding up the presentation, numerous students used the opportunity to discuss their questions with Dr. Busch.

We would like to thank Dr. Busch, also on behalf of our students, for a truly captivating guest lecture and are looking forward to further collaboration with Dr. Busch and the Siemens AG!